In May of last year, the exciting news broke that the Trojans would be welcoming Bronny James, the son of famous NBA star LeBron James.

James chose USC after graduating from Sierra Canyon High School in Chatsworth, California. Despite offers from Oregon and Ohio State, he opted to attend USC.

On a recent visit to a university, the talented combo guard, who has a 4-star rating, appeared at ease wearing a Chrome Hearts Multi Color Cross Hoodie and black sweatpants of the same brand.

Notable high school athlete Bronny James is the latest celebrity to join forces with PSD, a popular premium underwear brand. James is thrilled to be the youngest sports entrepreneur to collaborate with PSD; he has long admired the company’s innovative goods.

James stated that it is great to be working on a real and genuine partnership with PSD and reaffirmed his unshakable commitment to the company. He can’t wait to share his thoughts and opinions in the making of one-of-a-kind artworks.

James has a natural talent for keeping up with the latest style trends, which the PSD team notices because of their highly acclaimed design skills. Their plan is to work together to make James a special collection. Champs, Hibbetts, and Snipes are just a few of the well-known stores that will carry James’s new brand during the spring of 2019. Furthermore, psdunderwear.com will be the place where the collection can be bought.

Seeing Bronny grow up in PSD gear has been a joy for PSD president and co-founder Curt Flaitz. While they were teammates in Miami, LeBron received the brand as a gift from Mike Miller. PSD is excited to build a great rapport with Bronny because organic partnerships are the best.