At Inter Miami, Lionel Messi keeps making an incredible impression both on and off the field. His No. 10 jersey was chosen as the best fashion item of 2023.

The top 15 fashion items that shaped the past 12 months have been compiled by lifestyle magazine Vogue. The shirt that eight-time Ballon d’Or winner Messi is currently wearing for his Major League Soccer team, whom he joined during the summer and led to a historic League Cup victory, is displayed on that chart.

The generic Inter Miami jersey, in an unexpected shade of un-Barbie pink, sold out right away following the Messi announcement, giving rise to a thriving bootleg industry, according to Vogue’s article about a man who many people consider to be the best of all time wearing a famous pink uniform. Almost five months later, the official Messi jersey with his number 10 is still on the adidas website’s waitlist for the majority of sizes.

Underwear that doubles as outerwear, Nike Shox, and cat-eye sunglasses are seated next to Messi’s Inter Miami shirt. Although the Argentine icon has always established trends in his industry, his widespread appeal and influence now go well beyond the boundaries of a football pitch.

In addition to his record-breaking shirt sales in Florida, Messi has continued to draw A-list attendees to Inter Miami games, including Selena Gomez and LeBron James. Inter Miami is also raising ticket prices for 2024 in an effort to maximize profits from games that sell out quickly.