He needs a good night’s rest, some pasta, his hair styled in a way that reflects his mood and his love of casual-luxury fashion. All of these things are a part of the pregame routine for Boston Celtics player Jaylen Brown. “I like to dress up and down at the same time, if that makes sense,” Brown told Vanity Fair in an interview before Sunday’s game against the Philadelphia 76ers. “So, it’s as if you pair some sweatpants with an expensive item—a lovely piece that elevates your ensemble.”
The six-foot-six shooting guard/small forward’s closet features items from stores like Dover Street Market as well as those that stylist Jason Bolden has curated for him. Jason is an excellent teammate, according to Brown. “When we collaborate, he picks up on my energy and my intentions, so my personal style is able to shine through.” A lot of NBA players’ trademark pieces are watches and jewelry, but that style has been less about those things recently. I haven’t purchased any jewelry for more than two years,” he declared. “The design is beautiful, however I haven’t accessorized with jewelry for quite some time… I guess it was just a tendency of mine to try to let my clothing do the talking.
Brown debuted his own line, 7uice, in the latter half of 2021, and you might see him wearing some of his pieces everywhere. He said, “My jersey would always be sold out” when asked about the idea for the label. Where can I get a jersey of you? My admirers would beg me all the time. You won’t find it at the arena or anyplace else in Boston; it sells out every time. After giving away all of my own, I figured it would be a good idea to start a brand so that I could stay in touch with loved ones. A entire range of athletic apparel, including hoodies, sweatshirts, beanies, and varsity jackets, has grown out of what was once just a black hoodie. A cult following has developed, according to Brown. Attending the game, you will notice individuals donning the brand apparel throughout the arena.
Preparation for game day also includes Brown’s grooming routine. Barber Dwayne Williams has kept his beard in excellent shape throughout his six years in the NBA, and he has gone through a flattop, fade, and braids. The man says, “I try to get a haircut or a lineup once every two weeks or week and a half.” He also mentions that Joselyne Ortega, who goes by the nаme Jawz, helps him with his braids.
In Boston, she has a lot of fаme. “She does everybody’s hair,” others have said. Regarding the beard, he is more than willing to give the essentials of beard care, such as frequent shower washes and “a lot of different moisturizers so it doesn’t look dry,” but he will not reveаl his preferred beard oil. I’ve made it a running joke to sаy, ‘I can’t,’ since people have been requesting me to share it for years, and it’s not fаncy.